Sixel knows that Department of Transportation statistics and airline reports only tell part of a region’s story. That’s why we work so hard to make sure we have a “true market” vision for each of our airport clients. This is data that is not readily available to airline planners, and therefore, is an essential tool to tell the full story of your catchment area.
Sixel’s True Market Study gives the real picture of the strength of an air service market, supplementing traditional data sources with information gathered from tens of thousands of locally purchased tickets reported by domestic carriers to the Airline Reporting Corporation (ARC). Not only does an airport get a look at its true market size, but also a view of which airports in the region its passengers are most frequently using (leakage), why they drive, and what the local airport can do to better serve people who live in its catchment area. For larger or regional